Supernatural Car Care
Supernatural Car Care
High-performance car detailing products.
Overview
Supernatural Car Care is a bold and unapologetic car detailing brand with a refreshingly honest approach. Known for their ultra-premium products, Supernatural strips away the fluff to deliver serious performance.
Supernatural’s website didn’t fully reflect the quality and identity of their brand. The site was dated and lacked the luxury feel that their product range deserved. They needed a digital refresh, one that could improve usability, boost SEO, and speak to both new and returning customers with a polished tone.
Deliverables
The solution
We delivered a fully reimagined Shopify website that feels as premium as the products themselves. The design now reflects the refined, confident tone of the brand, while remaining grounded in the no-frills, results-driven ethos that defines Supernatural.
We streamlined product navigation, optimised each product page for search, and integrated SEO best practices sitewide to help increase visibility and traffic. Small but powerful UX updates improved customer flow and encouraged conversions, all while keeping the experience clean, functional, and true to Supernatural’s identity.
