Case study
Fuelling success through marketing strategies for Quipsound
Case study
Fuelling success through marketing strategies for Quipsound
Quipsound are VAT Recovery experts who have been established for 30 years but began to be overtaken by more modern VAT recovery businesses who had a strong digital presence.
Quipsound are VAT Recovery experts who have been established for 30 years but began to be overtaken by more modern VAT recovery businesses who had a strong digital presence.
The challenge
Quipsound’s previous marketing work didn’t extend beyond in person events and worth of mouth. Quipsound identified a need to move to digital in order to stay in line with their competitors. Whilst they had a web presence, their website was limited in functionality and they were unable to easily update or add new content. With a team full of specialists in VAT recovery, Quipsound needed their marketing to tap into the years of expertise within the business, to create a strategy that elevated them to thought leaders within their industry.
The challenge
Quipsound’s previous marketing work didn’t extend beyond in person events and worth of mouth. Quipsound identified a need to move to digital in order to stay in line with their competitors. Whilst they had a web presence, their website was limited in functionality and they were unable to easily update or add new content. With a team full of specialists in VAT recovery, Quipsound needed their marketing to tap into the years of expertise within the business, to create a strategy that elevated them to thought leaders within their industry.


Our solution
As Quipsound weren’t ready to build a whole new website due to recent investment in their current website, Tweak initially worked on their current side to make it more user friendly, and enhance the design. We also optimised it for SEO keywords to start building up organic traffic. Through extensive research and with the collaboration of the Quipsound team, we created strategic campaigns with downloadable assets on complicated subject matter, presented in an easy to digest and simple language. We planned and implemented their social media channels, creating graphics and promoting campaign content. When the businesses was ready, we rebuilt their website with a fresh design that elevated their brand and kept the keyword rankings we had built on the old website.
Our solution
As Quipsound weren’t ready to build a whole new website due to recent investment in their current website, Tweak initially worked on their current side to make it more user friendly, and enhance the design. We also optimised it for SEO keywords to start building up organic traffic. Through extensive research and with the collaboration of the Quipsound team, we created strategic campaigns with downloadable assets on complicated subject matter, presented in an easy to digest and simple language. We planned and implemented their social media channels, creating graphics and promoting campaign content. When the businesses was ready, we rebuilt their website with a fresh design that elevated their brand and kept the keyword rankings we had built on the old website.